Jul
26
Going Global: The textile and clothing industry
Product DescriptionAs merchandising, design, production and sales of textiles and clothing becomeincreasingly global is to recognize it’s important the role of international political, social and economicperspectives on the market. Going Global: The textile and clothing industry Industryexposes readers the language and basic concepts of the global textile and apparel trade withoutoverwhelming them with data that can be easily outdated. The students are taughtto assess the marketing and procurement of textiles and clothing in four major global tradingregions and the latest trends that impact manufacturing, retail, andconsumption are all over the world.
Going Global: The textile and clothing industry
The book is interesting, at least for a textbook. There is a short description of how, as globalization began. Rating: 5.4
I had this book for the class and of course it was to buy last minute. I used the expedited service and the book was on my doorstep within three days (and from the hand within 12 hours of my purchase shippers!) Rating: 5.5
Living in Europe and in the middle of fashion trends and international marketing textbook make this even more interesting for me. However, one does not appreciate the European life and learn to live from this textbook – and you have not yet in a formal classroom! Dr. Myrna Garner, co-author of this text book was the most exciting and informative professor I had, and their passion for the world of commerce and fashion will read through this fine. It is certain that either rejuvenate your love for the world of international retail and fashion, or you will get addicted! Rating: 5.5
This book is a great resource and tool for anyone interested in the textile industry, and how globalization affects every country in the world. I am writing my thesis on the textile and clothing industry in Italy and South Korea, and this book Can a helpful source to get information and also to compare it to other titles. This book provides the overall picture of the textile industry, without much in detail. In addition, simplified graphics and images concepts emphasized in the chapters. Rating: 5.4